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Reminders and Updates

9th July 2008

Reminders and Updates

I just wanted to take a quick minute today to update you on a few things that have changed in regards to our attendance at ISS New England. We have switched booths. You can now find EnMart in booth 818. This change will be reflected in an addendum to the show directory. If you are planning to attend ISS New England, please stop by and see us at our new location.

I also wanted to remind all our West Coast customers that EnMart does offer shipping from our Reno, NV facility. If you live on the West Coast your order will automatically be routed to our Reno facility for fulfillment and shipping, unless you order blanks or Ntrans. Those orders will be filled by our Michigan location. We are also looking into partnering with some of the regional shippers that cover the West Coast territory. I’ll update you about that as necessary.

I also wanted to let those people who’ve asked when our new web site will be up or when the retail portion of our site will be available, know that those things are still in the works. There are agreements to be worked out, sites to be designed and a host of details to be handled. At this point I’d like to say the new EnMart site will be up by early Autumn, but I’m not sure that’s realistic. Rest assured that you will all be notified as soon as the new site is available.

In other news, if you are a Stitches subscriber, you might want to check out the Commentary in the July issue. It was written by yours truly and mentions this blog. It was fun to see my work in Stitches and I hope to write more for them as time goes on. If you have an idea for an article you’d like to see us write, please let us know. We always appreciate suggestions.

Finally, I just wanted to remind everyone that the best way to keep up to date on everything that is happening at EnMart, as well as to get advance notice on our weekly specials, is to receive the EnMart NewsBites e-mail newsletter. If you don’t currently receive the newsletter and would like to receive it, just contact us and ask to be added to our mailing list. It’s that simple.

posted in About EnMart, Trade Shows | 1 Comment

8th July 2008

Copyrights and Embroidery

Almost everyone who does embroidery for a living has probably encountered this situation at least once. A customer comes into your shop or places an order online and they want you to sew a Disney character or some other copyrighted logo onto their shirt. In this situation there are three options.

One: you bought a license for this particular material and so can legally use it.

Two: you do as the customer asks, knowing you don’t have legal right to use the design and hope no one finds out.

Three: You tell the customer you can’t legally embroider the design that is being asked for and stay on the right side of the law, but lose the sale and the potential income.

Copyright and ownership of designs can be a complex issue. It certainly isn’t something that can be covered in one blog post. Today I thought it would be useful to cover the basics of copyright, including what a copyright is and what it does and doesn’t cover. We can get more in depth about the subject in later posts.

A copyright is the exclusive right of the creator of a work to reproduce, prepare derivative works, distribute, perform, display, rent or sell their creations. Copyright generally rests with the original creator of the design or artwork, or with their employer, if the design was create while in the employ of someone else. The owner of a copyright can authorize others to reproduce the copyrighted designs. This is where licensing comes in. Companies like Disney can charge people a license fee. Payment of that fee grants the licensee right to embroider using copyrighted Disney designs. If you don’t pay the licensing fee, you can only embroider the designs for personal use. Putting a Disney character on your child’s t-shirt is acceptable. Embroidering 40 children’s t-shirts with a Disney character and selling them at a local craft fair is not. The latter activity is a violation of the Disney copyright.

When an embroiderer purchases designs, they are also purchasing the right to use those designs and to sell garments embroidered with those designs. The right, however, only extends to embroidering the designs. Copyright prohibits copying a design disc and selling those copies to other embroiderers. Essentially this is another form of licensing. Purchasing the designs gives you the right to use the designs and to sell what you make with those designs. Your purchase does not give you the right to copy the designs themselves and sell them to others.

When purchasing a design or a series of designs from a company it is always a good idea to do some research regarding the company’s copyright policy. Most companies will clearly spell out what their policy is and how the designs you purchase may be used. To avoid any trouble down the road, make sure you know what the copyright policy is before you make a purchase.

posted in Machine Embroidery Tips, Uncategorized | 1 Comment

3rd July 2008

T’is the Season to Win Stuff

I spend a lot of time investigating embroidery magazines and forums and blogs and the websites of other companies as part of my job.  My goal is to learn what else is out there, to find places where EnMart may be able to enlarge what we offer, and just to see what the competition is doing.  As I make my daily journey through the sites I visit, I also pick up a lot of miscellaneous information.  Lately, a lot of that information has been about contests that various companies are holding.  Today I thought I would share some of that information with you.  If you need a new machine or are looking for supplies, one of these contests may appeal to you.

Roland is holding an I Love My Roland Photo Contest.  First prize is a Caribbean Cruise for two.  

Those people who attend ISS New England will automatically be registered to win $1,000 each day of the show.  That would certainly buy a lot of embroidery supplies.  By the way, if you need assistance spending the money, we can help.  Also, if you need free passes to ISS New England, or any other 2008 ISS show, we do have passes available and would be happy to help you out.

 Hirsch International is holding a Two For One raffle for its Tajima Neo single head embroidery machine.  Just buy one Neo by July 31 and you’ll be entered into a drawing for a second Neo.

The Impressions Awards are still open.  You have until August 29 to submit your entries.  Have your work judged by industry experts and see how you stack up.

Imprintibles.com is giving away a heat press.  Entry information and rules can be found on the T-Shirt Forums.   The contest runs until July 31.

If you do enter any of the contests, and happen to win, let us know and we’ll share your story here on the EmbroideryTalk blog. 

Good luck!

posted in Machine Embroidery Supplies | 1 Comment

2nd July 2008

EnMart Sponsors T-Shirt Forums

One of our goals as a company has always been to provide information and resources for machine embroiderers.  We still have plans to create our own educational materials, which will hopefully be available when our new web site is created.  We also write for industry magazines and newsletters.  Obviously, we also have this blog which we work to fill with useful information and tips.  Our hope is that the information that we provide can help our customers become more profitable and successful.  We also hope that the tips and hints we give you keep you coming back to our site.

We also recognize that there are many other valuable resources available, and we like to do what we can to help support a good resource when we find one.   One such resource that we recently discovered is T-shirt Forums.com.  This site is a great resource for anyone who embroiders, screenprints, or who sells garments in an online or brick and mortar store.  You can learn a lot here, and the forum members are always eager to provide advice and support.  

Because we think this forum is such a valuable resource, EnMart is proud to announce that we are now a sponsor of T-Shirt Forums.com.   If you haven’t had a chance to stop by this forum yet, you should, there is a lot of great information available there.  If you do stop by, keep an eye out for our posts.  We post under the screen name EnMartian.

posted in About EnMart | Comments Off

1st July 2008

July Special

Every month,  as some of you may already know, EnMart offers one of our product categories for special sale.  In the month of June it was backing.  In the month of July, we’re offering a volume discount on our 5500 yd. cones of polyester thread.   Instead of the standard 12 cone volume discount, we’re rolling the discount back to 7 cones.  That means that those people who purchase 7 cones of the same color polyester thread in the 5500 yd cone size will get the volume discount.

While I’m mentioning great deals, I also should mention our thread palettes.  These palettes contain thread in specially coordinated color combinations.  If you’re looking for a bargain and want to order thread for a specific project, our thread palettes could be just the thing you need.  Our holiday thread palettes are particularly useful.  It may be too late for the Fourth of July palette, but Christmas and Thanksgiving will be here before you know it.

If you haven’t yet tried Iris thread, and are worried about converting from the thread you use know, I’m happy to say that EnMart can help.  We offer My ThreadBox Free, which is downloadable conversion software.  We also offer our Polyester Conversion Chart which gives you the conversions to Iris thread from most major thread manufacturers in written form.  You can also contact us if you need help with converting.  We’ll be happy to help you match colors.

If you’d like to be updated on our monthly specials, and you don’t yet receive our weekly e-mail newsletter, it is simple to be added to our mailing list.  Just contact one of our customer service representatives and ask to be added to the list.  It’s that easy!

posted in Thread | Comments Off

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